PhoneSkinz is an e-commerce store selling phone cases and accessories worldwide, operated from the United Arab Emirates. When this policy refers to "PhoneSkinz", "we", "us", or "our", it means the PhoneSkinz business and its website at www.phoneskinz.ae.

We collect information in the following ways:

Information you give us directly:

• Full name and delivery address
• Email address and phone number
• Payment information (processed securely via our payment providers — we never store your full card details)
• Account login details if you create a PhoneSkinz account
• Messages you send us via email, contact form, or live chat

Information collected automatically:

• IP address and browser type
• Pages visited, time spent on site, and clicks (via Google Analytics and Meta Pixel)
• Device type and operating system
• Referring website or ad that brought you to us
• Cookie data (see Section 7)

We use your personal information to:

• Process and fulfil your orders, including passing your delivery details to our shipping and fulfilment partners
• Send you order confirmations, shipping updates, and tracking information
• Respond to your customer support enquiries
• Send you marketing emails and SMS messages if you have opted in (you can unsubscribe at any time)
• Improve our website and product offering based on how customers use the site
• Detect and prevent fraud or suspicious activity
• Comply with legal obligations under UAE law and applicable international regulations

We share your data only where necessary to run our business:

• Shopify — our e-commerce platform that hosts and processes orders
• AliExpress / DSers — our fulfilment partners who ship your order
• Payment processors (Stripe, PayPal, Tabby, Apple Pay, Google Pay) — to handle your payment securely
• Klaviyo — our email and SMS marketing platform
• AfterShip / Trackr — to provide branded order tracking
• Google Analytics and Meta — to understand website traffic and run targeted advertising
• Legal authorities — if required by law or in response to valid legal requests

All third-party providers we work with are required to handle your data in accordance with applicable data protection laws.

PhoneSkinz operates from the UAE and works with suppliers and service providers globally. By placing an order with us, your data may be transferred to and processed in countries outside the UAE, including China (for fulfilment), the United States (for Shopify, Klaviyo, and Google Analytics), and Ireland (for Meta).

Where data is transferred internationally, we ensure appropriate safeguards are in place in line with applicable privacy laws.

We retain your personal data for as long as necessary to fulfil the purposes it was collected for:

• Order records: 5 years (for legal and accounting purposes)
• Customer account data: until you request deletion
• Marketing data: until you unsubscribe or request removal
• Website analytics data: 26 months (Google Analytics default)

When data is no longer needed, we delete or anonymise it securely.

Our website uses cookies — small text files stored on your device — to make the site work properly and to understand how you use it. We use:

• Essential cookies — required for the website and checkout to function (cannot be turned off)
• Analytics cookies — to understand traffic and behaviour on our site (Google Analytics)
• Marketing cookies — to show you relevant ads on Facebook, Instagram, and TikTok (Meta Pixel, TikTok Pixel)
• Preference cookies — to remember your currency selection, language, and cart contents

You can manage your cookie preferences through your browser settings. Note that disabling certain cookies may affect how the website functions. A cookie consent banner will be shown on your first visit.

Depending on where you are located, you may have the following rights regarding your personal data:

• Right to access — request a copy of the personal data we hold about you
• Right to correction — ask us to correct inaccurate or incomplete data
• Right to deletion — ask us to delete your data (the "right to be forgotten"), subject to legal obligations
• Right to restrict processing — ask us to limit how we use your data
• Right to data portability — receive your data in a structured, machine-readable format
• Right to object — object to us using your data for direct marketing at any time
• Right to withdraw consent — if processing is based on consent, you can withdraw it at any time

To exercise any of these rights, email us at legal@phoneskinz.ae. We will respond within 30 days.

We will only send you marketing emails or SMS messages if you have opted in during checkout or by subscribing to our list. Every marketing communication includes a clear and easy unsubscribe option.

To opt out at any time: click "Unsubscribe" in any email, reply STOP to any SMS, or email us at legal@phoneskinz.ae.

We take the security of your data seriously. Our website uses SSL encryption (HTTPS) and all payment processing is handled by PCI-DSS compliant providers. We do not store full card numbers or CVV codes on our systems.

While we take all reasonable steps to protect your data, no online system can be guaranteed 100% secure. If you believe your account has been compromised, please contact us immediately.

Our website is not directed at children under the age of 13, and we do not knowingly collect personal data from children. If you believe a child has provided us with their information without parental consent, please contact us and we will delete it promptly.

Our website may contain links to third-party websites (such as social media platforms or influencer pages). We are not responsible for the privacy practices of those websites and encourage you to review their policies independently.

We may update this Privacy Policy from time to time to reflect changes in our business or legal requirements. When we do, we will update the "Last updated" date at the top of this page. For significant changes, we will notify you by email or via a notice on our website.

Your continued use of PhoneSkinz after changes are posted constitutes your acceptance of the updated policy.

If you have any questions, concerns, or requests regarding this Privacy Policy or how we handle your data, please get in touch: